The Science of Behavioral Influence
A decade of insights on consumer behavior—delivered to your inbox. Join the waitlist for my upcoming newsletter, Human Patterns.
Hey there, I'm Anthony 👋
I'm an entrepreneur, researcher, investor and trusted advisor to a number of organizations, executives and well-known digital brands.
For the last several years, I’ve worked with companies across sectors—from Education to Hospitality—largely behind the scenes, helping them understand why their customers do what they do, and how to strategically shape behavior for more impactful outcomes.
Today, I run a behavioral consultancy that helps good people motivate their customers to buy more, stay longer, and rave about them to their friends.
I’ve spent the last decade studying the relationship between perception and behavior, both personally and in my work with other leaders.
Here’s what I’ve found: consumer behavior is a reaction to an experience, and that experience is shaped by a specific set of conditions.
By managing these conditions, you can influence behavior in powerful ways that benefit both your customer and your business.
If you want to learn more about what those conditions are, how to manage them and dive deeper into the science of influencing behavior, join the waitlist for my upcoming newsletter, Human Patterns. I’ll be sharing insights, strategies and real-world examples to help you do this work on your own.
The Most Offline Guy You’ll Ever Follow Online ✅
We’re friends now so I’ll share a (not-so-secret) secret with you, lean in close.
I’m a bit old school 😬
My work is private, my client list is confidential—I’m not often online.
In fact, this website only exists because my clients thought it’d be helpful to have a space where people could learn about what I do. So, here we are.
And you? Well, you made it here. That’s something.
Look at us, doing things.
Enjoy, y’all.